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Air Jordan 4 "Brick After Brick" White/Red

11/06/2026
HOR Staff
Estimated 2 mins to read
Sneaker HubLatest
Purchase Price
£185
Resell Price
£300
Profit
£115
Return on Investment
62%

Overview

Nygel Sylvester continued his partnership with Jordan Brand through the release of the Air Jordan 4 "Brick After Brick" White/Red.

Following the success of the original red colourway, which quickly became one of the most celebrated sneaker releases of the previous year, expectations were naturally high. While the White/Red edition lacked some of the uniqueness that made the original pair so memorable, demand remained strong thanks to the popularity of both the Air Jordan 4 silhouette and Nygel Sylvester's growing influence within sneaker culture.

Breaking Down the Flip

The original Brick After Brick release established strong credibility for the collaboration.

Air Jordan 4 models continue ranking among the most desirable Jordan silhouettes.

Larger sizes showed the strongest resale potential.

Increased stock numbers reduced scarcity compared to the previous release.

Strong branding and collector interest helped maintain healthy profit margins.

Timeline: From Announcement to Resale Market

White/Red Colourway Revealed

05/05/2026

Jordan Brand officially unveils the second Brick After Brick Air Jordan 4 collaboration.

Community Comparisons Begin

12/05/2026

Sneaker collectors begin comparing the White/Red pair to the highly successful original release.

Official Release Day

22/05/2026

The Brick After Brick White/Red launches through Nike SNKRS and selected retailers.

Secondary Market Stabilises

23/05/2026

Resale prices settle above retail, with larger sizes leading the market.

Air_Jordan_4_Brick_After_Brick_White_Red

Useful Links / Resources

▶️ Nike SNKRS Launch Platform

▶️ eBay Sold Listings

▶️ StockX

▶️ GOAT Marketplace

Final Thoughts

The White/Red Brick After Brick release may not have reached the same level of hype as the original red pair, but it still delivered a solid opportunity for sneaker resellers. The success of the first collaboration created a strong foundation, ensuring collectors remained interested in the follow-up release.

Higher stock levels prevented the explosive gains seen on the original pair, but the combination of Jordan 4 popularity, Nygel Sylvester branding, and strong demand for larger sizes still produced healthy profit potential. For many buyers, this was a calculated flip rather than a full-send opportunity.


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