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Nike Air Max 95 Liverpool

21/10/2026
HOR Staff
Estimated 2 mins to read
Sneaker HubLatest
Purchase Price
£175
Resell Price
£240
Profit
£65
Return on Investment
37%

The Nike Air Max 95 OG Liverpool (IX7923-001) became a strong late-September sneaker flip following an exclusive collaboration celebrating Liverpool's longstanding connection with the Air Max 95, affectionately known as the '110'.

The release was restricted to JD Sports and Nike, with pairs distributed through the Liverpool JD store and a raffle. Limited stock helped generate immediate resale interest, while HOR reported numerous successful raffle entries among its members.

According to HOR, more than 120 pairs had sold since release, with resale prices ranging from approximately £250 to £300+. The supplied eBay screenshots support that demand, showing completed Buy It Now results at £239.99 on 30 September and £291.96 on 1 October.

One important distinction was the product itself. This Liverpool-inspired JD-exclusive Air Max 95 should not be confused with the Liverpool FC collaboration released in 2025, as mixing the two could result in incorrect listings and misleading price comparisons.

Breaking Down the Flip

The Nike Air Max 95 OG Liverpool IX7923-001 launched through a limited JD Sports and Nike release, including a Liverpool store allocation and raffle.

HOR reported more than 120 secondary-market sales, indicating healthy demand despite limited stock.

Supplied eBay results include a confirmed £239.99 Buy It Now sale on 30 September and £291.96 Buy It Now sale on 1 October.

Sellers needed to distinguish this JD-exclusive Liverpool design from the separate Liverpool FC Air Max 95 release in 2025.

Timeline: Raffle to Resale

JD STATUS Raffle Opens

28/09/2026

JD Sports opened its exclusive online raffle for the Liverpool Air Max 95, with a UK retail price of £175 confirmed by its product listing.

affle Closes and Winners Selected

30/09/2026

Entries closed at 9am, with successful applicants notified later that day. A UK 10 pair also appeared in eBay sold results at a displayed £239.99 through Buy It Now.

Official Liverpool Release

01/10/2026

JD Liverpool ONE released the trainers in-store as part of its 1.10 Day celebration, honouring the city's nickname for the Air Max 95.

Resale Reaches £291.96

01/10/2026

A UK 9 pair sold for £291.96 through Buy It Now, while a UK 10 listing displayed £285.90 with Best Offer enabled.

Nike_Air_Max_95_Liverpool

Useful Links / Resources

▶️ JD Sports Official Release

▶️ Product Details and Retail Price

▶️ eBay Sold Listing

Final Thoughts

The Liverpool Air Max 95 delivered a promising resale opportunity, with limited JD distribution and strong local demand helping push prices above the £175 retail price.

The strongest supplied confirmed Buy It Now result reached £291.96, giving a gross spread of £116.96 before selling costs. HOR's report of more than 120 sales also pointed to healthy overall liquidity, although that total has not been independently verified.

Editorial note, Buddy: The official release was 1 October 2026, so although the raffle and early resale activity began in September, this is technically an October release flip. I'd save it for our October batch rather than classify it as a September drop.

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