Awake NY x Air Jordan 5 Black Racer Blue

Overview

Streetwear label Awake NY linked with Jordan Brand in 2025 for a standout collaboration, releasing two Jordan 5 colourways. The first, a striking pink pair, became a resale darling, topping out around £600 on eBay. The second release, the Black Racer Blue, dropped a couple of days ago via SNKRS and select retailers. With allocations kept very tight, demand surged and pairs immediately started flipping on the aftermarket for £300-£400.

Breaking Down the Flip

Awake NY’s second Jordan 5 release followed the hype of the earlier pink colourway.

Retail landed at ~£190, with immediate resell pushing to £400 in key sizes.

Stock was thin: both SNKRS and tier-0 boutiques offered very limited pairs.

eBay and sneaker platforms recorded brisk sales as demand outstripped supply.

Strong brand synergy: Awake NY + Jordan Brand gave the collab cultural weight and collector appeal.

From Release to Flip

Pink Pair Hype

15/02/2025

Awake NY’s Jordan 5 Pink hits £600+ resale, setting the tone.

Black Racer Blue Release

03/09/2025

Official drop via SNKRS UK and select boutiques with very limited stock.

Immediate Resell Action

03/09/2025

3–5 September 2025 - eBay and StockX sales recorded between £300-£400.

Market Stabilisation

15/09/2025

Resale prices cool to around £300–£350 as initial heat levels out.

Useful Links / Resources

▶️ eBay Sold Listings

▶️ StockX

Final Thoughts

Awake NY proved once again it can bring energy into the sneaker scene. The Black Racer Blue Jordan 5 carried momentum from the pink pair’s huge aftermarket success, delivering a healthy £100+ profit margin for quick movers. With SNKRS and boutiques keeping numbers low, the shoe has enough scarcity to hold value, while Awake NY’s cultural pull ensures long-term demand.